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UGC Video Ads

Creator-style short-form video for TikTok, Reels, and Meta — engineered for the first three seconds.

Creator-style short-form video built for TikTok, Reels, and Meta — the format that audiences scroll through every day and the format the platforms reward in delivery. The first three seconds are where the money is: sub-3-second viewers drove up to 47% of total campaign value (Facebook + Nielsen BrandEffect, n=173 studies), so hooks are engineered, not improvised. When the same creator content is run through TikTok Spark Ads it has driven +159% engagement at the same CPM (TikTok Data Science, Feb 2024–Jan 2025, North America). For cost framing, traditional UGC creator video market rate sits around $150–$212 per video (inBeat, 2024), and our delivery model is built around producing more angles per dollar than a single-creator engagement can. Brensa produces and delivers the creative assets; running the ad accounts and managing media spend is not included in this engagement.

UGC batch in production

First batch is being produced. Static work is live on /work in the meantime.

WHAT'S INCLUDED

Capabilities

  • Short-form vertical video built for TikTok, Reels, and Meta
  • Hook engineering for sub-3-second retention
  • Multiple creative angles produced per brief
  • Spark Ads–ready file formats and aspect ratios
  • Captions, on-screen text, and platform-native pacing
  • Iteration on hook variants for in-market testing

WHAT WE COMMIT TO

What we commit to

Scoped around creative throughput and hook diversity per cycle, with deliverable counts agreed at kickoff — not guaranteed media lift.

WHAT WE DON'T DO

What we don't do

  • — Running the ad accounts and managing media spend (we produce and deliver the creative only)
  • — Influencer talent contracting and creator partnership management
  • — Music licensing for tracks outside platform-cleared libraries

RELATED SERVICES

Pairs well with

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Creative Systems

Monthly creative batches and angle variations for ongoing ad testing.

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